Web design for a Portlaoise business consultancy that had built its reputation on referrals
4Growth had a good local reputation and an established referral network, but no website at all. We built them one that sets out their services and the industries they work in, and makes it easy for prospective clients to get in touch.
Where it started
Anyone referred to 4Growth had nowhere to check them out before getting in touch, and businesses in the Midlands looking for consulting help couldn't find them online at all. For a consultancy that advises other businesses on growth, that was a gap worth closing. They wanted a site that looked as credible as the advice they give and explained what they do without overcomplicating things.
What we did and why
Pages for the industries they know
We set out 4Growth's six core service areas, from strategic consulting and financial management to talent development and business transformation. The industries they work in have pages of their own, so a business owner in steel fabrication, recruitment or HR can see straight away that 4Growth have worked in their sector. That matters when you're choosing someone to advise on your own business.
A knowledge hub they can keep adding to
We also set up a knowledge hub for articles and resources, because a consultancy's expertise is easier to trust when you can read it. The team can publish there and update the rest of the site themselves, so the site grows with them without needing a developer. We put the search basics and keyword tracking in place before launch, so 4Growth can see how people find them as their visibility builds.
What changed
4Growth now has a website that matches the standard of their consulting. Businesses looking for consulting help in the Midlands can find them and get in touch directly, and the site gives them a route to new enquiries alongside the referrals they already had.
What this means for your business
If most of your work comes through referrals, a clear website gives the people you're referred to somewhere to check you out before they call. For a consultancy, a page for each industry you work in lets a prospect see quickly whether you understand their business. Putting the search basics in place at launch means your visibility starts building from the first day, even without an SEO campaign running.
Read more about our web design service, or see more web design case studies and other professional services projects.
A closer look at the project
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Send us your website and we'll look it over before a free 20-minute call, then walk you through the changes in order of priority. If the site is in good shape, we'll tell you so.