We took a non-converting e-comm store & gave it a refresh.
Our task was to take the current site & completely overhaul it. The site was getting a lot of traffic but it was not converting well due to the general appearance & layout.
The client required an easy to use dashboard so they could view their sales and add products with ease. We decided to remain on a Shopify-based platform as a result. We completely changed the current site's theme - making it more user friendly and user appealing to prime it for improved conversion rates. We carried out all of our SEO services & best practices to help speed up the firms growth on the search engines.Upon finishing the website overhaul, we turned to the Social Media profiles, improving & updating them with the new graphics & rebranding materials. The PPC Campaign was also used to announce the relaunch of the website. We decided it would be wise to target all of the visitors to the store in the past few weeks to recapture their sale. Client was also introduced to abandoned cart recovery systems & best practices to boost sales some more.
The client now has a professional website that will drastically increase the firms growth - as well as PPC Campaigns with a retargeting strategy. We provided training & advisory on systems used in PPC Advertising, Social Media & also Email Marketing.
