Without a doubt, the hottest social media platform right now, TikTok, which boast over 800 million monthly users, trumping the likes of LinkedIn, Reddit, Snapchat and Twitter.
It took Instagram 6 years to gain the same number of users as TikTok reached in 3 years. The benefits of TikTok as an advertising plaform are as follows;
TikTok gives you the opportunity to market your good/service to a considerably younger audience in comparison to other online platforms.
TikTok’s algorithm takes into account the location of user, helping you connect with your local community in a unique way.
Due to the early phase nature of TikTok’s Ad platform, there is less competition, which allows for more reach and engagement, at a lower CPM.
At Everblue, we are ready to assist your potential, by helping you understand your competitive environment,strengthen your existing advantages, developing new capabilities and ensuring cultural shifts are overcome.